What kinds of Google Ads do you manage?
Discover how Towne Post Digital manages every major Google Ads campaign type—from Search and Display to YouTube, PMax, and Local Service Ads—to help your business reach the right audience and drive real results.
At Towne Post Digital, we manage every major type of Google Ads campaign to help your business reach the right audience, at the right time, across the entire Google ecosystem. Whether you're looking to generate leads, drive online sales, or boost brand awareness, we design, launch, and optimize campaigns that align with your goals—and your budget.
Here’s a breakdown of the different types of Google Ads we manage and how they work:
Search Ads
These are the text ads that appear at the top of Google search results when people are actively looking for your product or service. Search Ads capture high-intent users in real time, driving qualified traffic to your website. We handle everything—from keyword research to ad copywriting and ongoing optimization—ensuring your ads are competitive and effective in your industry.
Display Ads
Display Ads allow your business to visually engage potential customers as they browse websites, apps, and YouTube. Whether it's banners, graphics, or interactive ads, Display campaigns are ideal for building brand awareness and retargeting website visitors. We manage your targeting, placements, creative, and performance tracking to ensure your message reaches the right audience.
YouTube (Video) Ads
YouTube Ads put your brand in front of millions of viewers with video ads that play before, during, or after YouTube content. Video is one of the most powerful tools for storytelling and brand recall. Our team manages targeting, video placement, and bidding strategies to help your message resonate with your ideal audience.
Performance Max (PMax) Campaigns
Performance Max is Google’s all-in-one campaign type that uses AI to deliver your ads across Search, Display, YouTube, Gmail, and more—all from a single campaign. We handle the creative, audience targeting, and performance optimization, leveraging Google's machine learning to maximize results across every platform.
Retargeting Campaigns
Retargeting keeps your brand top of mind by showing ads to people who’ve previously visited your website or interacted with your business. Whether it’s display banners, search retargeting, or YouTube ads, we set up retargeting strategies to bring interested users back to convert.
Mobile App Campaigns
If you have a mobile app, we can promote it through Google Ads across Search, Google Play, YouTube, and the Display Network. We manage everything from audience targeting to creative development to drive installs, engagement, or in-app actions.
Shopping Ads
Shopping Ads showcase your products directly in Google search results with images, pricing, and product details. Ideal for e-commerce businesses, these ads drive qualified traffic to your online store. We handle product feed setup, campaign management, and ongoing optimization to boost sales.
Local Service Ads (LSAs)
Local Service Ads appear at the very top of Google search results with a "Google Guaranteed" badge, helping service-based businesses earn trust and generate qualified leads. You only pay for valid calls or messages, making LSAs a cost-effective option for local businesses. We manage setup, targeting, and lead tracking to maximize your results.
Other Google Ads Solutions
In addition to these popular campaign types, we manage other Google Ads products based on your specific business needs—whether that's promoting local events, running hotel ads, or managing discovery campaigns. Whatever your goals, we ensure your campaigns are tailored for maximum impact.
We Help You Choose the Right Campaign Mix
With so many Google Ads options available, choosing the right strategy can feel overwhelming. That’s where we come in. Our team works closely with you to understand your business, target audience, and goals. We guide you through selecting the best campaign types for your objectives and advise on the most effective budget to stay competitive.
Competing in the World's Largest Online Auction
Google Ads operates as the largest online auction in the world. Every time a user performs a search or visits a website, an automated auction determines which ads appear—and in what order. To succeed, your campaigns must be properly structured, competitive, and continuously optimized. We handle it all for you—from keyword bids to quality score improvements—so your ads show up where they should and your budget works harder.
Ready to take your digital advertising to the next level?
Let’s build a strategy designed for your success, with full transparency and expert management every step of the way.